The clubhouse is a new app where everyone communicates by voice, and you can only get in by invites. It was founded in March of last year by former Google employees Paul Davison and Rogan Seth (it still works only on iOS). They have a few not very successful, but bright startups under their belt: in 2012, Davison released the dating app Highlight, which stayed afloat for three years. After that, Paul developed Shorts, a social network similar to Instagram, except that you can share the whole film at once instead of individual photos. Soon the project was shut down, too, because the bet on the utmost sincerity did not work. Rogan Seth, in turn, founded the Memory Labs application development studio, which was soon purchased by OpenDoor.
Back in the spring, Clubhouse was in the beta-testing stage with an audience of only a few thousand users. Gradually the application expanded and attracted new investors, and by the end of January 2021 over 3.6 million people had already registered at Clubhouse. Of those, 1.1 million have downloaded Clubhouse in the last six days alone.
Instead of text chats, there are voice rooms, similar to the ones in Discord. The start screen is an endless hub where you can choose any conversation you like and join it. Inside the rooms, there is a hierarchy: the speakers are located above, the listeners are located below. Only the first can talk to each other, while the rest have no opportunity to turn on the microphone. Anyone can “raise your hand” – press the button with a palm, which beeps to the moderators that you want to talk about something. They may or may not “raise” you to the speakers, and then you can turn on the microphone.